How Twitter Can Boost Your Business in 2020
Founded all the way back in 2006, Twitter has become the number one platform for discovery. As a result, it is an essential platform for any business looking to enhance their online reach. You may be wondering if Twitter is right for your business. If your business is yet to make the move, then 2020 is your year to do it. Here are four reasons your business should be tweeting
Why Twitter Matters
Grow your Audience
Twitter’s platform is a great way to spread the word about your business
Create a Brand and a Community
Creating a positive brand and a community is essential for improving your companies online pressence
Customer Support and Feedback
Twitter allows you to connect to your audience and hear what they have to say.Â
Our team of social media experts focus on pinpointing your unique selling points to attract the people who are interested in the products or services you have to offer. We use analytics and digital marketing strategies to gain insights and create marketing campaigns that generate buzz around your brand.Â
What We Offer
Increase Your Reach
Twitter is the perfect platform for increasing the online reach of your business. According to Twitter analytics, people spend 26% more time viewing ads on Twitter than on other leading platforms. Meanwhile, 47% of the people that visit a Twitter profile, also visit the website linked to that profile. Should you choose to pay for promoted tweets, Twitter will even create daily campaigns specifically for your target market.
Twitter Boosts Sales For Your Business
Twitter has the potential to drastically improve your conversion rates. For example, 53% of people on Twitter are more likely to be the first to buy new products. Meanwhile, 60% of a brand’s followers are more likely to purchase or recommend products from a brand after following it on Twitter.
Customer Feedback and Support
The modern customer isn’t satisfied with a faceless brand. The clients of today require service that goes beyond the sale. That is to say that any successful business will find platforms to engage with their clients. 85% of SMB Twitter users reported that they looked for businesses that provide customer support on Twitter. Furthermore, the direct and personal communication allows for less misunderstanding. After all, a single tweet can turn a disgruntled client into a brand loyalist
Building a Brand Identity and A Positive Community
The social aspect of twitter can help your brand in communicating its mission and personality. A strong brand identity can create a community out of your target market. Many businesses have prospered off the creation off a unique brand identity on Twitter. For example, the use of memes has allowed many brands to adopt their own ‘brand evangelists.’ These are clients who create their own promotion for a business due to satisfaction or even passion.
Contact Caiden Media Today
Caiden Media’s team of social media marketing experts are ready to assist your business in its journey to Twitter. Contact our experts for your free consultation today.
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